We are so thrilled to release our first Public Service Announcement for our FanShake Program. The FanShake program and the FanShake Cam was built on the premise that the smallest of gestures can sometimes have the most impact. With the simple act of shaking an opposing fans hand and welcoming them to “your house” you can change the entire mood of your section.

The FanShake Cam first made its debut at the Oakland Raiders season opener versus the San Diego Chargers and was a huge hit! Our hope is that by encouraging fans to welcome each other through the FanShake, we can start to help reduce the number of incidents at sports venue nationwide.

So Next time you are at a game..make sure and do the FanShake!!

It is with great sadness that we report on the passing of Orenthal James “O.J.” Murdock, wide receiver for the Tennessee Titans. Murdock died Monday, July 30, 2012 in front of his alma mater, Middleton High School, in Tampa Bay, Florida as the result of an apparent self-inflicted gun shot wound. He was 25 years old.

Titans WR O.J. Murdock

We must remember that suicide is also an act of violence- upon oneself. In fact, approximately 50% of deaths due to violence per year are attributed to suicide. While all suicides can not be prevented, we can work, as a community, to minimize them, just as we strive to assuage the violence to which fans subject one another in the stands.

As football fans, advocates against violence and human beings, our deepest condolences are extended to the Murdock family, the Tennessee Titans organization and Mr. Murdock’s fans. He displayed immense talent and potential during his brief life, and he will be missed by many.